Latest Articles


How to Develop a Visual Content Strategy for Instagram

Last updated: 07/01/2020

It’s no secret that Instagram is one of the most popular social networks around, at over 1 billion users. What’s more, Instagram is perfect for marketing and businesses because...

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3 Data-Driven Content Solutions for the Next Era of Content Marketing

Last updated: 07/01/2020

In 2017, I shared a stage at Collision Conference with Alicia Hatch, the CMO of Deloitte Digital, when she captured the biggest problem plaguing most marketing teams. “They’ve...

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How to Choose the Most Link-Worthy Data Source for Your Content

Last updated: 07/01/2020

Fractl has produced thousands of content marketing campaigns across every topic, and for the past seven years, we’ve been keeping track of each and every campaign in order to...

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Marketing & Technology Data Is Racist & Biased: Here's How Marketers Can Fix It

Last updated: 07/01/2020

31 seconds ago ADVERTISEMENT With the resurgence of the Black Lives Matter movement on social media, many marketers are taking new notice of issues that BIPOC (an acronym that...

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8 Ways to Amplify Content to Reach Your Target Market

Last updated: 07/01/2020

Information is everywhere. While there is a limit to the amount of content that consumers can take in, the amount of information available is still rising in the digital...

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How Small Businesses Are Handling Coronavirus

Last updated: 06/30/2020

Contact How Small Businesses Are Handling Coronavirus We recently surveyed 100 small businesses about how they’ve managed during the Coronavirus pandemic lockdown. As the...

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What's in Store for the Marketing Technologist in 2020?

Last updated: 06/30/2020

What's in Store for the Marketing Technologist in 2020? Email address: Popular Posts Chiradeep is a content marketing professional with 8 Years+ experience in corporate...

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4 Ways to Boost Business Results From Social Media

Last updated: 06/30/2020

You wouldn't spend hours and hours creating content with the expectation that it will get barely any views and provide zero benefits to your business, right? Well, if you're not...

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How to Use Topic Clusters to Drive SEO Performance

Last updated: 06/30/2020

Search is changing, and the way we market and promote our small businesses, nonprofits, and other ventures have to change with it. It’s no longer enough to do keyword research...

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There Isn't Enough Privacy On Social Media And That Is A Real Problem

Last updated: 06/30/2020

According to a new study from Viasat Savings, nearly 50% of those surveyed keep their social media accounts in private mode, while the remaining half chose to be public and...

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