Articles about content marketing


How to think about content creation and personal branding

Last updated: 08/13/2020

Sign up for our daily digital marketing news briefing today, free. “Consistency to me is a stubbornness of belief and not having a plan B.” - Goldie Chan Even under the best...

Read full article


SEO Content Guide [2020]: How Much Content is Good for SEO Rankings?

Last updated: 08/12/2020

There is a question in every mind: how many word counts do you need to rank in the first place? What is the best length of copy for SEO? Here you can find out the reality behind...

Read full article


3 Types of Social Media Posts to Increase Engagement

Last updated: 08/09/2020

It’s an age-old question: what should I post on social media for my business?When it comes to social media, engagement is the ultimate name of the game. You want to start...

Read full article


How to Build a Remote Customer Service Team That Thrives and Thrills Your Clients

Last updated: 08/09/2020

I’ve been running my content agency, Express Writers, for nine years, and the part that still amazes me today is that we’ve never had a brick-and-mortar office. While other...

Read full article


5 Tips for Content Marketing During a Pandemic

Last updated: 08/08/2020

As the coronavirus pandemic wears on, many businesses are thinking about how best to use content marketing to achieve business goals. It’s a complex undertaking. On one hand, no...

Read full article


Why Your B2B Content Should Be Built for the Few

Last updated: 08/06/2020

For many B2B brands, producing compelling content for a specific target audience is challenging. According to a study on thought leadership by Edelman, however, 88% of business...

Read full article


Do You Need More from Your Video Content Marketing Strategy?

Last updated: 08/02/2020

Today I have some resources to help you improve your video content marketing. Here’s four links with tips and tricks to kick start your work week. Growing a brand audience...

Read full article


How startups can realign their media, ad spend on digital medium during COVID-19

Last updated: 07/29/2020

Ever since the digital penetration transpired in the business world, digital marketing has become an indispensable part of businesses today. It is common for consumers to...

Read full article


How Analytics Will Boost Content Marketing

Last updated: 07/28/2020

It’s the last point that’s both extremely challenging and rewarding, making content marketing’s biggest aim that of building a meaningful relationship with customers and growing...

Read full article


7 Easy Ways to Actually Stick to a Marketing Plan

Last updated: 07/28/2020

The marketing team is the real revenue generator of an establishment, which is why marketing plans affect the growth of the entire brand. Watching a marketing plan fail is...

Read full article