Articles about online advertising


Creating Content Assets for D2C Brands | The AdRoll Blog

Last updated: 12/29/2019

Since D2C brands directly communicate with their customers, creating quality content assets has never been more important. Content assets are ads, blog posts,videos, and other...

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How Snail Mail Can Boost Your Acquisition Marketing

Last updated: 11/03/2019

Tim Carr, the chief lifter atLIFT Agency, shares his insights on using direct mail in the digital age. For decades, direct mail was seen as a surefire way for brands to reach...

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Keeping brands safe in a programmatic world

Last updated: 10/28/2019

Recent revelations that major brands and political parties have inadvertently funded terrorism through their online advertising highlights just how easy it is for premium...

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