Articles about online marketing


The Marketing Strategy That Never Fails

Last updated: 08/11/2020

Although the growth of digital media has made life easier in a lot of ways, it has also arisen a bunch of new modern complications. We no longer know what else to do to make our...

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Council Post: Why Evergreen Content Still Matters

Last updated: 08/08/2020

Dmitrii Kustov is the Internet Marketing Director and Founder of Regex SEO located in Houston.  Lately, things have been constantly changing. Huge shifts and frequent...

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Why a Digital Marketing Strategy is critical to your business or organisation

Last updated: 08/01/2020

Now more than ever a digital marketing strategy is an important component to the overall marketing mix of your business or organisation. If you want to grow your business’s...

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Why is Google My Business important for your business

Last updated: 07/29/2020

Around 82% of people, before they buy anything, conduct research on Google. But since there are so many options available on the internet, shoppers go through something called...

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6 Simple & Effective Google Display Network Tips

Last updated: 07/27/2020

Are you looking for ways to strengthen your marketing strategy and boost your brand’s digital presence? Using Google display ads can be an incredible option for generating new...

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5 Ways Go-to-Market Strategies Will Change in the Post-Pandemic Economy

Last updated: 07/23/2020

This article is part of a series on how business is changing as a result of the COVID-19 pandemic. Other pieces in the series include HubSpot's Chief Customer Officer on Why We...

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What is Thought Leadership? How do you use it for marketing?

Last updated: 07/20/2020

Home / Post / What is Thought Leadership? How do you use it for marketing? What is Thought Leadership? How do you use it for marketing? Jonathan Gebauer (Last updated:...

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How to Put Your Website At the Center of All Your Marketing

Last updated: 07/20/2020

Your website is the heart of your online marketing presence. It’s the one place on the internet over which you have full control of visuals, messaging, and content. Everything...

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4 Ways Your Business Can Leverage Its Proprietary Data

Last updated: 07/19/2020

The more you know about your customer base (and your potential customers), the better off you are, no matter what line of work you’re in. Most businesses gather a fair bit of...

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The Power of Analytics in Improving Your Business

Last updated: 07/19/2020

Business analytics is the process of examining, assessing, and sorting the raw data your company already has at its disposal to transform it into useful information. It extends...

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