Articles about social media


3 Storytelling Techniques You Can Use to Improve Instagram Engagement

Last updated: 02/20/2020

In 2010, Instagram was launched exclusively for iOS users. Fast forward a decade later, the photo-sharing app has over a billion users. With this massive number of users,...

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How to Get Your First Social Media Management Client - Social Media Explorer

Last updated: 02/18/2020

by Jessica Micmohen | February 15, 2020 Starting a social media agency or consultancy can be exciting, but it’s also intimidating—especially if you’ve never had a client of your...

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7 Tips to Turn Customer Complaints Into Opportunities

Last updated: 02/18/2020

One of many insightful quotesfrom Bill Gates offers powerful advice for business owners: "Your most unhappy customers are your greatest source of learning." Taking steps to...

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How to Start Using Screen Recorded Videos on Social Media

Last updated: 02/12/2020

People love visual marketing. In today’s social media-centric world, great visual content can make a huge difference in your marketing campaign. If you’re not doing video yet,...

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How to Become a Brand, Not an Employee

Last updated: 02/01/2020

Learn about the quick-hitting things you can do now to begin building your brand at work. The following excerpt is from Kanika Tolver’s book Career Rehab. Buy it now...

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How Artificial Intelligence Is Changing Social Media Marketing

Last updated: 01/31/2020

Every time you open Instagram, there are some new ads for you. All these ads relate to what you search for. You move to the explore section and can find thousands of related...

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5 Ingenious Ways To Drive More Traffic To Your Cannabis Company Website

Last updated: 01/29/2020

Entrepeneurs in the cannabis space can get the word out about their companies in a targeted and affordable way. Many entrepreneurs at the helm of B2C-focused businesses rely on...

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5 Ways Technology Can Reduce the Expenses for Your Business - Social Media Explorer

Last updated: 01/26/2020

by Brad Fleischman | January 22, 2020 5 Ways Technology Can Reduce the Expenses for Your Business Operating a business has always been a laborious yet delicate undertaking, from...

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5 Management Rules for Being a Thoughtful, Effective Executive

Last updated: 01/21/2020

I’ve been in executive positions for about a decade now. While it’s been an incredibly rewarding experience, I can’t say that I started out as the CEO I am today. In fact, I got...

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How to Empower Your Employees to Be More Customer-Centric

Last updated: 01/21/2020

Customer centricity without empowerment is like a power-generating dam without water -- you must have both to achieve the desired result. Empowerment taps into the potential of...

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